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As we at Perry Johnson Registrars enter National Preparedness Month 2023, it’s imperative to highlight the importance of readiness, especially for vulnerable communities disproportionately affected by disasters and emergencies. This year’s theme, “Take Control in 1, 2, 3,” emphasizes preparedness for older adults, particularly those facing heightened risks due to factors such as living alone, low income, disabilities, or residing in rural areas.

In 2021, FEMA’s Ready Campaign and the Ad Council initiated a groundbreaking national preparedness campaign targeting the Latino community. It underscored the connection between personal planning for life milestones and disaster preparedness, emphasizing the significance of readiness within cultural contexts.

This year, the focus shifts to the Black and African American community, extending the commitment to put people first and reach underserved populations. National public service announcements will disseminate crucial preparedness information across the country, aiding those most in need.

For emergency managers and those supporting older adults, the new webpages in both English and Spanish offer essential resources. These tools enable better preparedness and resilience for older adults and individuals with disabilities.

For More Information and Resources:

• National Preparedness Month Social Media Toolkit
• 2023 National Preparedness Month Social Media Graphics
• National Preparedness Month Social Media Graphics (Past years)
• National Preparedness Month Animated Graphics
• 2023 National Preparedness Month Congressional Co-Chairs
• 2023 NPM Congressional Co-Chairs Graphics
• President Joseph R. Biden, Jr. Signs Proclamation for National Preparedness Month 2023
• Preparedness for Older Adults
• Personal Disaster Preparedness for People with Disabilities Social Media Toolkit
• FEMA Signed MOU with the Rosalynn Carter Institute for Caregivers

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